One of the services offered by 4 Vision Media is focused on helping clients enhance their digital marketing efforts using various methods such as SEO (Search Engine Optimization), SEM (Search Engine Marketing), Social Media Marketing, Content Marketing, and advertising through platforms like Google Ads, Facebook/Meta Ads, and Marketplace Ads.
DIGITAL MARKETING is an endeavor to promote a brand, business, or product using digital media to reach consumers in a timely, personalized, and relevant manner.
The services we offer include: Website Maintenance, Search Engine Marketing (SEM), Social Media Optimization (SMO), and Marketplace Optimization (MPO).
1. SEARCH ENGINE MARKETING (SEM):
Search Engine Marketing (SEM) is a method to optimize websites in the eyes of search engines, particularly Google. This advanced service allows websites to be optimized for specific keywords, resulting in the appearance of your website on the first page of Google search results.
SEM activities for a website involve two main aspects:
a. Organic Traffic (SEO)
SEO, short for Search Engine Optimization, is a technique to make your website or blog rank on the first page of search engines, especially Google.
We typically improve your website's appearance to be search engine-friendly and disseminate links to your website to make it popular in Google's eyes. As a result, your website's address will appear on the first page of Google Search Engine, driving targeted traffic that can help boost your sales and business.
b. Paid Traffic (Google Ads)
While SEO through organic means requires more time and complexity, paid traffic offers a quicker and easier approach.
Paid traffic means you, as the website owner, pay for each click or view of the ads you place, with the goal of attracting visitors.
2. SOCIAL MEDIA OPTIMIZATION (SMO):
SMO aims to enhance the visibility of your social media profiles, social networking activities, and published content, making it easily discoverable by people seeking information related to your content.
SMO also helps direct traffic to your website, making it easier for others to share with their social circles, build a community around your brand, and aid search engines in indexing your social media profiles for easier traffic generation.
Activities under this service include:
- Managing Tiktok, Facebook, and Instagram accounts, including increasing targeted fans/friends/followers on Facebook and Instagram.
- Managing social media content on Tiktok, Facebook, and Instagram to make it appealing, whether in the form of text copywriting, image appearance, or videos.
- Implementing paid advertising on Facebook Ads, Instagram Ads, and Tiktok Ads, 4visionmedia will assist in advertising your business to specific target audiences through Facebook Ads and Instagram Ads.